Brand Health Assessment : Brandscapes

Step 1 of 7

14%

Most businesses don’t have a marketing problem.

They have a clarity problem, a visibility problem, a conversion problem, or a positioning problem.

This assessment evaluates the key factors that influence growth and identifies where your greatest opportunities may exist.

It takes about 3 minutes to complete.

If a prospect visited your website for 10 seconds, would they immediately understand what you do?(Required)

Absolutely

Mostly

Somewhat

Probably Not

What best describes your brand today?(Required)

Distinct and memorable

Professional but similar to competitors

Generic

Outdated

I'm not sure

Do you have a clear value proposition that differentiates you from competitors?(Required)

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

How consistently do you generate qualified leads?(Required)

Consistently

Most Months

Occasionally

Rarely

Almost Never

Which marketing channel currently generates your best leads?

Referrals

Google Search

Google Ads

Facebook

Email Marketing

Trade Shows

Other

How confident are you that your marketing ROI is measurable?(Required)

Very Confident

Somewhat Confident

Unsure

Not Very Confident

No Idea

Does your website actively generate leads?(Required)

Frequently

Occasionally

Rarely

Never

Unsure

How would you rate your current website?(Required)

Excellent

Good

Average

Below Average

Needs Replacement

How well does your website convert visitors into leads?(Required)

Consistently Generates Leads

Generates Some Leads

Occasionally Generates Leads

Rarely Generates Leads

I Don't Know

When someone searches for your services locally, how visible is your business?(Required)

Frequently Appears

Sometimes Appears

Rarely Appears

Never Appears

I Don't Know

How important is Google visibility to your business?(Required)

Critical

Important

Helpful

Minimal

How are you currently generating online visibility?(Required)

SEO and Paid Search

SEO Only

Paid Search Only

Social Media

Referrals Only

We Don't Have a Strategy

What is your biggest obstacle today?(Required)

Not Enough Leads

Weak Branding

Low Conversion Rates

Limited Awareness

Poor Website Performance

Competition

Scaling Operations

Which statement best describes your company today?(Required)

Growing Rapidly

Growing Steadily

Stable

Stagnant

Declining

Where would you like your business to be in the next three years?(Required)

Industry Leader

Significant Growth

Moderate Growth

Maintain Current Position

Unsure

Name(Required)

Company(Required)

Email(Required)

Phone

Website

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Total Score

What's Holding Your Business Back?

Brand Health Assessment

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